Nick Finck

User experience + product design coach, advisor, mentor + speaker.

Reach out to Nick


Years managing


Years of experience


Largest org managed


Most products supported

Nick is a passionate UX advocate with excellent communication skills. He understands research methodologies, design techniques and product strategies equally well. He excels at evaluating and growing talent; inspiring them to do their best work. He is a natural collaborator, eager to work with partners of all disciplines.

—Dan Dole
UX Manager, Google

Nick is as sharp as they come on every level. His UX and design acumen is nothing short of inspiring, & he is one of the most generous human beings I've ever had the pleasure of knowing. If you're looking for someone to take your UX efforts to the next level, look no further.

—Joe Natoli
Give Good UX

About Nick Finck

Nick Finck is a design & research leader with over two decades of experience in the industry. He strives to improve people’s lives through crafting well-designed experiences that matter. Nick currently consults & advises businesses on design and research through Craft & Rigor in Seattle. Before this, he was in design & research leadership roles at Amazon Web Services, Facebook, Ubermind, Deloitte Digital, projekt202, and his own agency Blue Flavor.

Nick's contributions to the UX community go far and wide. He is an experienced public speaker and has given over 102 talks in 10 countries. He has helped countless industry professionals and career transitioners as a design coach & mentor. Earlier in his career, he was the publisher of Digital Web Magazine, an online magazine for web professionals.

Twitter logoNick regularly posts on Twitter about UX, design, research, leadership, and other industry related topics.

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The user experience doesn’t end at the edges of the screen. Therefore a UX designer’s job shouldn’t be limited to what happens on screen, it should take in the entire context & any touchpoints involved.

Companies Nick's worked with

Logo for Alaska Airlines
Logo for Amazon
Logo for Boeing
Logo for CNN
Logo for Facebook
Logo for Fandango
Logo for Google
Logo for HP
Logo for Jacuzzi
Logo for Microsoft
Logo for Nike
Logo for REI
Logo for Showtime
Logo for T-Mobile
Logo for Target
Logo for Toms

Podcast + Videocast interviews

Hobbies and interests

Photo of Nick playing Dungeongs & Dragons

Nick loves a great game of Dungeons & Dragons.

Photo of Nick eating pizza

Nick takes pizza consumption to a spiritual level.

Nick is a true visionary with a great sense of practicality – his experience straddles the worlds of design, technology, and user experience and his presentations offer a wealth of insight with a touch of humor.

—Brad Smith
President, Hot Pepper Studios

Nick is a fantastic mentor, colleague, team builder, manager and a fierce advocate for the design teams he's led. He is steeped in design leadership experience and knows how to build and grow a talented team of design professionals. Nick successfully built & managed a large-scale UX team to support a massive product portfolio.

—Mike Watt
Staff UX Designer, Google