About Nick Finck

Nick Finck is a user experience professional who has worked in the web industry for over two decades. He specializes in information architecture, interaction design, usability and user research for web and mobile.

Nick has created web and mobile experiences for Fortune 500 companies including Adobe, Intel, REI, Boeing, Google, and Oprah.com. He lives and plays in Seattle, Washington, where he’s a User Experience Design Immersive Instructor at General Assembly.

Prior to working at General Assembly Nick was a Product Design Manager for the Platform team at Facebook. Before that he was the Head of User Experience at Amazon Web Services. Prior to working at Amazon he was the Director of User Experience at a number of agencies including Ubermind, Deloitte Digital, projekt202, and was founder of Blue Flavor, a user experience consultancy that launched one of the very first web applications for the iPhone.

Nick was the publisher of Digital Web Magazine, an online publication for web professionals, for ten years. His is a founding backer of projects such as Center Center and We Make Seattle. He is actively involved in the web community, helping as adviser to such events as SXSW Interactive, the Information Architecture Summit, WebVisions, and InfoCamp Seattle. He contributed to the WaSP InterAct Curriculum and has advised UW on their iSchool curriculum. Nick has also judged The Webby Awards, the SXSW Web Awards, and more.

He has built a reputation as a community volunteer, promoting growth within the web industry both locally and abroad. You can find Nick giving workshops for leading organizations such as Microsoft, Bill and Melinda Gates Foundation, and the Seattle Public Library. He has presented at most major conferences including SXSW, CHI, MIX, and more. Nick has also helped create an open source curriculum for web professionals and has lectured for and advised universities on their educational programs.

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"Nick is a fantastic mentor, colleague, team builder, manager and a fierce advocate for the design teams he's led. He is steeped in design leadership experience across multiple industries, and knows how to build and grow a talented team of design professionals. At AWS Nick successfully, and rapidly built and managed a large-scale UX team to support a massive product portfolio." —Mike Watt, UX Manager at Tableau

"Nick is a scholar and a gentleman. His deep expertise in information architecture and usability helped define direction. Nick's skills as a UX architect are top notch. I observed Nick lead the UX department into the next level of expertise and scope of services." —Alex Sloley, Lead Delivery Manager at General Dynamics Mediaware

"Nick joined Übermind (now Deloitte Digital) just as it was going through a growth and maturation phase of the company. Nick not only brought in a wealth of direct experience and knowledge of user experience, but the management experience the company needed at the time." —Robert Banagale, Founder & CEO at Perch

"Nick Finck is an information architecture toreador. He has the ability to tame even the most bellowing projects-ones with tight deadlines, irrational stakeholders, and disturbing user experiences-to deliver an experience that just works. And the best part is that if you egg him on, he'll even show up to a meeting in a matador outfit." —Nishant Kothary, Co-founder at Minky

"Nick has to be one of the most connected and influential people I know. From organizing events like WebVisions to being being the publisher of Digital Web Magazine, he puts a lot of his time into creating resources that bring people together and help them become better at their work — and he does it without asking for anything in return." —Lee LeFever, Founder at Common Craft

"Nick is a very skilled information architect whose ability to quickly grasp the desired “end-state” and translate that into site maps, workflows and page descriptions was very impressive. I found him to be intelligent, concise, collaborative and accommodating… allowing us to create a vision together instead of working in silos." —Chris Westall, VP, Digital at Camping World

"The quality and longevity of Digital Web Magazine clearly shows Nick’s ability to create and manage – working with a large, disparate team, to tight deadlines, producing quality output and keeping it all running for, literally, years." —Cal Henderson, CTO at Slack

"I highly recommend Nick, he brings extensive experience and a rich skill set. He can ramp-up into even highly complex projects faster than most, and knows when to ask the right questions. His work ethic and dedication require no second-guessing." —Nate Steiner, Technical Director at Content Thread

Nick Finck

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